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  • Why Event Organisers need to protect their most valuable asset

    19 Apr 2021 Grip
    The sudden switch from in-person to online events in 2020 had event organisers scrambling to find new ways to engage and monetise their audiences. Some have been more successful than others, but organ ...
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  • How virtual and hybrid data has changed events forever

    20 Apr 2021 Explori
    New data research shows the differences between live, virtual and hybrid events and what we can learn from them, according to the managing director of the event platform and research agency Explori. R ...
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  • Joint Industry Initiative Launches to Unite Event Data

    04 May 2021 Sophie Holt

    A working group of event organisers and technology platforms announces Virtual Standard Export Format (VSef) a universal format for virtual and hybrid event data.

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  • Webinar: Intro to VSef for Event Platforms

    14 May 2021
    VSef is hosting a webinar for event tech platforms in partnership with Event Tech Live.  Join us on the 19th May at 4pm BST
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  • Jublia releases new white paper "Deciphering Hybrid Opportunities"

    27 Aug 2021
    Jublia, a global leader in business matching and event data analytics has released a new white paper for organisers with the aim of inspiring organisers who are considering hybrid format for their future events. 
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  • How unlocking data silos can unleash a raft of benefits for event organisers

    12 Nov 2021 Sophie Holt
    Following Event Tech Live, Sophie Holt, director at VSef, explains how joining-up audience data will allow event organisers to create strategically vital competitive differentiators for their organisa ...
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  • VSef 2.0: new updated data standards announced

    04 Apr 2022

    NEWS RELEASE: Working in collaboration with many world-leading organisers and digital event platforms, the VSef data standards have been further developed to cater to the rapidly evolving demands of the industry.

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  • Events Industry Council and VSef confirm collaboration

    24 May 2022
    NEWS ANNOUNCEMENT: The Events Industry Council (EIC) has today announced its support for VSef, the global data format for the digital events industry.
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  • BPA Worldwide Acquires Digital Events Data Standards Group, VSef

    14 Sep 2022
    BPA Worldwide, a leading global assurance provider of media, technology, events and sustainability standards compliance today announced the acquisition of VSef, the global data format for the digital events industry.
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  • IAEE Announces Support of Digital Events Standards Group VSef/RSDE

    16 Nov 2022
    The International Association of Exhibitions and Events® (IAEE), the leading trade association for the global exhibitions and events industry, announced its full support of VSef (Virtual Standard Export Format), including the RSDE (Reporting Standards for Digital Events) standards.
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Testimonials

  • “The silver lining in the pivot to digital has been the data-rich environment we organisers now find ourselves in. But, we have a huge standardisation job at hand if we’re to benefit from this newly found trove of data. VSef/RSDE has been designed to solve this problem; to provide a single standard. I for one am looking forward to receiving data from different platforms in one format!”
    Dr Bariş Onay
    Chair of VSef
  • “As the global trade association for our sector, we know about the importance of unified and aligned data sets, and we are working to promote globally accepted metrics and terminologies. We recommend that every business events association joins us in supporting and promoting VSef/RSDE to their members as a collaborative way forward for our industry.”
    Anbu Varathan
    President, UFI
  • "At Grip, data democratization is at the core of our strategy in supporting organisers to move markets forward faster and providing greater value to exhibitors and visitors. We’re excited about being part of the VSef/RSDE initiative from the very beginning and making it easier for organisers to move data between solutions in the event technology stack will be crucial for gaining greater insight into events and their success."
    Warith Nassor
    Product Owner - Data, Integrations and Insight. Grip
  • "Data is the key to growth in the event industry. It helps organizers better serve their communities, create brand loyalty and create logical, long-term strategies. VSef/RSDE will make it much easier for organizers to collect the data used in making critical decisions without having to sacrifice customer experience and their technology stack."
    Robyn Duda
    Founder, RDC
  • "Our position on data is and always has been that it should be accessible, freely available, and owned by organisers, which is reflected in our Data Manifesto. It has been a pleasure to collaborate with Mark and the wider Explori team and we are proud to be early adopters of the VSef/RSDE initiative, which is an important step in standardising metrics and in allowing organisers to easily compare these metrics across platforms."
    Mykyta Fastovets
    CTO, Expoplatform
  • "We reside at an inflection point in the global events industry. Our immediate embrace of normalized data is going to decide the extent to which we define our value and fuel our growth. VSef/RSDE is an ambitious project that deserves universal support across platforms, organizers, and industry organizations. We are pleased to take these first steps with the VSef team and their growing partner community."
    Tony Lorenz
    SVP Strategy, Intrado
  • "The need to unite event data has been a topic of conversation at Event Tech Live and within the community for many years. It's fantastic to see the experts and advisors behind VSef/RSDE taking the mantle and moving this forward for the benefit of the whole industry. I am proud for Event Tech Live to be a founding member and look forward to helping drive this initiative too."
    Adam Parry
    Co-founder, Event Tech Live
  • "Data is a crucial issue in digital events and setting a framework for data standardisation and industry collaboration is key to future industry success. We are excited to be partnering with VSef/RSDE on this important initiative."
    Sophie Ahmed
    CEO and Co-Founder, Virtual Events Institute
  • “Now more than ever it is important to collaborate, share and connects minds for a better future of the exhibition industry. VSef/RSDE is a perfect example of collaborative knowledge!”
    Enrico Gallorini
    CEO, GRS Research & Strategy

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